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The ‘Unseen City Shirts' Digital Collectibles

A message from OKX Chief Marketing Officer Haider Rafique

A rare opportunity to mint and own a collectible with zero gas fees

As one of the world's largest crypto venues where billions of digital assets trade hands each day, we aspire to bring more utility to crypto beyond trading. This is a vision we outlined when we started to partner with sports teams like Man City and McLaren, or with our film and entertainment partner, Tribeca Film Festival.

In pursuit of more utility in crypto, we are excited to release the ‘Unseen City Shirts' campaign with Manchester City featuring re-designed, commemorative football shirts that can be minted as digital collectibles (NFTs) on our app and redeemed for exclusive prizes. You can mint the first digital collectibles here and the gas fees are on us. By minting, you are guaranteed an NFT collectible featuring one of the "unseen shirts." But you also have a chance to unlock more prizes (details on the drop page).

The first ‘Unseen City Shirts’ digital collectible, called ‘The Roses and the Bees’ designed by artist Christian Jeffery

The first of two 'Unseen City Shirts' digital collectibles, called, 'The Roses and the Bees,' and designed by artist Christian Jeffery are going LIVE today. In a tribute to Manchester, the shirt includes the Lancashire Rose and the Manchester Worker Bee, an emblem of the city for generations.

Between now and April 25, fans can mint their 'Unseen City Shirts' digital collectible here on our Web3 Marketplace within the app. On 26 April, each collectible minted will randomly be assigned a rarity level - Classic, Rare or Ultra Rare.

Depending on the rarity of the digital collectible, fans have a chance to win exclusive prizes including a limited-edition physical version of the specially designed football shirt, hospitality tickets to a Manchester City match and a play-on-pitch experience.

Manchester City players (from left) Sergio Gómez, Erling Haaland and Jérémy Doku wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees,' which is available as a free-to-mint digital collectible on our app

Manchester City players (from left) Demi Stokes, Chloe Kelly, and Ruby Mace wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees

A second digital collectible shirt featuring another unique design - and more prizes to be won - will drop on 29 April. We look forward to engaging with Manchester City's global fan base through the campaign and will be in touch soon when the second digital collectible drops.

Best of luck minting this edition and we look forward to releasing the next few in the coming weeks.

Disclaimer
This content is provided for informational purposes only and may cover products that are not available in your region. It is not intended to provide (i) investment advice or an investment recommendation; (ii) an offer or solicitation to buy, sell, or hold crypto/digital assets, or (iii) financial, accounting, legal, or tax advice. Crypto/digital asset holdings, including stablecoins, involve a high degree of risk and can fluctuate greatly. You should carefully consider whether trading or holding crypto/digital assets is suitable for you in light of your financial condition. Please consult your legal/tax/investment professional for questions about your specific circumstances. Information (including market data and statistical information, if any) appearing in this post is for general information purposes only. While all reasonable care has been taken in preparing this data and graphs, no responsibility or liability is accepted for any errors of fact or omission expressed herein.

© 2025 OKX. This article may be reproduced or distributed in its entirety, or excerpts of 100 words or less of this article may be used, provided such use is non-commercial. Any reproduction or distribution of the entire article must also prominently state: “This article is © 2025 OKX and is used with permission.” Permitted excerpts must cite to the name of the article and include attribution, for example “Article Name, [author name if applicable], © 2025 OKX.” Some content may be generated or assisted by artificial intelligence (AI) tools. No derivative works or other uses of this article are permitted.

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